We always accept CalFresh EBT at our farmers’ markets. Customers who have CalFresh EBT can also receive a dollar-for-dollar match up to $15 at any of the Ecology Center farmers’ markets with Market Match. Market Match is California’s healthy food incentive program, which matches customers’ nutrition assistance benefits (CalFresh) at farmers’ markets. When people use their benefits at farmers’ markets, Market Match provides matching funds so that they can buy even more fruits and vegetables. For example, a shopper who wishes to spend $15 of CalFresh benefits at the farmers’ markets gets an extra $15 to spend on fresh produce. For more information, visit the farmers’ market information booth and ask about Market Match.

The Ecology Center assists farmers’ market operators and community partners in establishing, implementing, and promoting CalFresh EBT access, and works with partners statewide to offer Market Match. Click here to read more about our statewide Farmers’ Market EBT Program.