The Healthy Child Initiative is a campaign to put a sugar-sweetened beverage tax on the November 2014 ballot. At a packed meeting on Tuesday, City Council unanimously approved taking the first step for it to be included on the ballot, by including it in a community poll of potential ballot measures. If passed, Berkeley would… Read more »
A recent op-ed in the San Francisco Chronicle lines up the scientific reasons why sugary beverages are linked to obesity, diabetes, cardiovascular disease, and other health concerns. The quick snapshot is that soda and other sugary drinks deliver huge quantities of glucose and fructose directly to our bloodstream, overloading our pancreas and liver. Fructose gets… Read more »
Two San Francisco Supervisors are moving forward a 2014 ballot measure to put a 2 cents per ounce tax on sodas. The soda and beverage industry is paying attention and has started to respond, setting up for a David-and-Goliath battle in the 2014 election.
The tax, which would add up to 24 cents per can… Read more »
This Halloween, remember the story of the Real Bears if you really want to be frightened. Soda companies sell their products with advertisements that show the sugary beverages as part of active, fun lifestyles, like the “cool” polar bears that chug Coca Cola. The beverage industry wouldn’t sell very much soda if they truthfully represented… Read more »