MBA
Recycler Reopens
Innovative Plastics
Plant Returning to Action after Disastrous Fire
Henry Norr / SF
Chronicle 11jun01
When MBA Polymers of Richmond suffered a fatal fire last October, it was more
than a tragedy for the family of the victim, a setback for a promising startup
and another blow to a community regularly forced to bear more than its share of
industrial accidents and toxic emissions.
It was also a disappointment for environmentalists and waste managers around
the world, who had been closely following MBA's pioneering efforts to develop
new technologies for recycling plastics.
This week, under a rebuilt roof, MBA will officially restart its high-tech
recycling lines, the fruit of $15 million spent on research and development
since the firm's incorporation in 1994. Its 50 employees -- down from 102 before
the fire -- are still mourning the death of their colleague, 26-year- old
Jeremiah "JJ" Spritz. But they're also itching to resume an operation
that was "just hitting its commercial stride" before the tragedy,
according to chief executive Mike Biddle.
MBA's focus is on recycling plastics from durable goods, including computers
and other electronics, automobiles, appliances, even sports equipment.
In principle, that gives MBA plenty to work with: North American consumption
of plastics for such products adds up to 15 billion to 20 billion pounds a year,
Biddle said. (Overall plastic production in North America now exceeds 100
billion pounds annually, according to the American Plastics Council, the
industry's trade association.)
Today, very little plastic is recycled. In 1998, the last year for which data
has been published, about 1.5 billion pounds of No. 1 (PET) and No. 2 (HDPE)
plastic bottles were recycled. But most post-consumer plastic, whatever the
category, ends up in landfill in this country. (In the rest of the world, it's
usually burned, either for fuel or in waste incinerators, according to Biddle.)
The underlying problem is not technical but economic, according to Michael
Fisher, director of technology for the Arlington, Va., plastics council.
Collecting used plastic items, shredding them and reprocessing the material back
to a form that can be used in new products costs money. For many grades of
plastic, the result simply can't compete with virgin plastics.
But that's not the case, according to Biddle, with the types MBA is after,
which are mostly advanced "engineering plastics." Such materials, once
recovered, can easily be sold for reuse. In fact, he said, his main challenge is
not finding willing buyers, but lining up sources -- despite the enormous
consumption figures.
"Absolutely," he said, "our biggest problem is supply, not
markets. It's not that it's not out there, but it's not being collected and
aggregated."
And that, in turn, is largely a result of two issues. Computers, consumer
electronics devices, appliances and cars tend to include many different kinds of
plastics, and the plastic parts are often entangled with other materials, such
as paint, paper, rubber, wood and bits of metal.
Even when a product is dismantled for recycling, and large nonplastic
components are removed, separating the plastics by type and eliminating the
remaining traces of other materials isn't easy.
The result is a mÙlange that no one wants. "Mixed plastics have zero
value, " Biddle said, and the contaminants only make things worse.
Even Micro Metallics, the company that manages Hewlett-Packard's pioneering
computer-recycling facility in Roseville (Placer County), hasn't been able to
find a good use for the plastic fragments that emerge from its grinders.
The best it's been able to do, according to Micro Metallics President Steve
Skurnac, has been to ship the material to a smelter in Quebec run by its parent
company, Noranda -- an expensive solution, and one that wastes the intrinsic
value of the plastics.
Skurnac is hoping MBA can help. He had shipped a sample load of plastics from
his Roseville facility to the Richmond company before the fire. Now that it's
coming back online, he said, he's looking forward to getting the results of
MBA's testing -- and possibly to a long-term business relationship.
"Mike's going to have to present an economic model that makes sense for
us, " Skurnac said, "but I believe he'll be able to. It should be a
win-win for both of us."
Biddle, 45, started searching for better ways to reuse such materials more
than a decade ago. At the time, he said, he was working for Dow Chemical, doing
research on new high-tech plastics. But one day, he recalled, he said to his
supervisor, "There's a little issue out there called recycling, and if we
don't do something about it, we're going to be in a world of pain."
His boss's first response, he said: "We didn't hire a Ph.D. in polymer
science to worry about garbage."
Eventually, though, Dow came around and assigned him to set up a recycling
research group. Among the factors that convinced the company to do so, he said,
were decisions by the city of Berkeley and by Suffolk County, N.Y., to ban the
use of polystyrene cups within their boundaries, because the material couldn't
be recycled.
In the early 1990s Biddle left Dow to start a consulting company, Mike Biddle
and Associates. In 1994, with co-founder Trip Allen (now chief technical
officer), he formed MBA Polymers.
For most of its seven years the company mainly did research, surviving on its
founders' funds, research grants and contracts with major corporate consumers of
plastics -- including, Biddle remembers, one with the ski-boot industry.
Many of the grants came from the American Plastics Council, which
commissioned the company to help develop techniques and equipment it could make
available to the whole industry. But Biddle also began to lay plans to move
beyond research into large-scale recycling, supplementing the technologies his
team had developed for the APC with proprietary innovations.
Most of these, according to Biddle, involve techniques for separating the
different types of plastics, after the source materials have been shredded into
fingernail-sized slivers. He wouldn't say much about how MBA's separation
technologies work (except "air, water and electricity -- that's all we
use"), because they are the keys to the business he hopes to build.
Once the types are separated, it's relatively simple to melt and extrude the
recycled fragments back into tiny like-new pellets, which are then shipped -- in
cardboard boxes or gigantic sacks, each holding as much as 2,000 pounds - - to
companies that can reuse them. Luckily for MBA, its two $1 million extruding
machines survived the fire with only smoke and water damage.
To fund its move from research to production, MBA in 1999 began soliciting
equity investments. American Industrial Partners, a private San Francisco
investment firm, put in $3 million. A similar amount came from "angel"
investors -- mainly from the prestigious group of Silicon Valley entrepreneurs
that calls itself the Band of Angels.
Another round of funding is currently in the works. Last fall's disaster,
however, forced MBA to put its ambitions on hold while it regrouped.
No one knows exactly what caused the explosion and fire, Biddle says, but at
the time the plant was recycling whole toner cartridges from copiers and
printers, and investigators from the California Occupational Safety and Health
Administration concluded that an electrostatic charge could have ignited toner
dust in the area.
In April the agency levied fines of $221,000 against MBA because of the
incident. The company is appealing, and Biddle noted that the production line
that exploded was specifically designed (by an outside company with long
experience in such projects) to handle dust safely.
He added, though, that MBA no longer recycles whole cartridges, so it won't
have to worry about the toner dust. (It still processes plastics from such
cartridges, but now insists that the companies that send them shred them first,
and most of the toner left inside is dealt with during that stage of the
process.)
In rebuilding the plant, MBA has worked with Bechtel, the San Francisco
engineering giant, to redesign its production lines both to improve efficiency
and ensure safety.
Once in full operation, the facility will have the capacity to reprocess 20
million to 30 million pounds of plastic a year, depending on the type of
feedstock it can find. Within five years, Biddle said, he expects to have five
more plants set up around the world.
"We have to go where the supply is," he said. In Japan new
legislation compels manufacturers of appliances and electronics to build plants
for recycling their products, and "those companies are dying to have this
technology available," he said.
MBA is not the only company working on plastic-recycling technologies, but
the plastics council's Fisher said, "You can count the number of companies
on one hand."
Asked whether MBA is out in front of the field, he chose his words carefully:
"Based on their emphasis on very strong R&D and their technical
capabilities, I have no reason to believe they're not the technology
leader."
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