One of the big areas where our work has been expanding is with Market Match, a program that allows people who receive food assistance to have their benefits doubled when they shop at Farmers’ Markets. This makes it easier for families to make healthy food choices, and it benefits the local farmers, who take home extra income. We were thrilled that this program was covered recently by the San Francisco Chronicle. The piece includes an important perspective from a family that has used and benefitted from the program.
SF Chronicle highlighted our Berkeley farmers’ markets as a local resource, but we’ve been busy expanding these programs statewide. We’ve created this great tool, FMfinder.org, that displays California farmers’ markets that accept CalFresh (California’s form of food stamps), as well as markets that offer additional benefits, like Women Infants and Children (WIC) and Market Match. It works for mobile, too! Use it and you’ll find healthy and affordable food at a Farmers’ Market near you.